Every web shop system is equipped with tools for adding, editing and deleting products. It is also possible to categorise them and create attributes to define different types of products. So why should you consider using a dedicated Akeneo PIM (Product Information Management) solution? Well-managed product information is a key component of an effective e-commerce… Czytaj dalej Akeneo PIM – here we go
I have been designing user interfaces for over 10 years. I’ve seen big ideas fail despite huge budgets, a committed team and a theoretically good product. I wondered what this was due to and promised myself that when I was more empowered I would not allow failure. I started to analyse products that had failed… Czytaj dalej The power of design thinking in designing for IT
Let’s think about it, in doing our work we use different tools every day. An email program, a browser, Power Point, Excel, Teams etc. It is a natural extension of our desk. Because how else could we work? The days of working in a notebook with a pencil are long behind us. Now, even the… Czytaj dalej What is PIM? Optimise, save, earn
Have you wondered why customers choose your competitors’ more expensive products? Maybe you are planning to launch a product and are wondering what will make people appreciate it? Whether your product is already on the market or is just getting there, you should think about the user experience.
It is always good to look at the data in order to make some sense of the project. 54% of users expect products and content tailored to their tastes and interests when they enter a shop. 65% of shops admit that their conversions increased after the introduction of personalisation. 83% of people are willing to… Czytaj dalej The power of personalisation in e-commerce