Consistency and Control for Global Brand Content
Deliver your brand message to every market — faster, more consistently, more securely.
UniLayer enables visual editing of content in context, across multiple brands, markets and languages, throughout your digital organisation.
Six perspectives from leaders, one set of challenges
We see the same frustrations in organisations around the world: CEOs are chasing speed to market, CMOs are struggling with digital brand consistency, CIOs are under pressure to cut costs, and teams are hampered by complexity and security requirements.
CMO
‘We need to attract our target audience and prove which channels work by adapting our message into 18 languages.’
Head of Marketing
Digital Director
‘Our current backlog means that we are blocking key business initiatives.’
Director of Digitalisation
CSO
‘We are battling endless updates, risks, and critical changes in our public systems.’
Chief Security Officer
CEO
‘Pressure to increase volume, profitability and reach ahead of deadlines for shareholders.’
Chief Executive Officer
CIO/CTO
‘System consolidation and value creation are key to long-term success.’
IT Director
Brand Director
‘Expanding our new brand across 12 existing markets requires a consistent message across every channel and every market.’
Brand Director
UniLayer operates in accordance with the principles
We have experienced these challenges first-hand. They inspired us to create UniLayer, built on four guiding principles:
Key features for decision makers
Visual editing in context
Edit content directly on the page, seeing how it looks in a real environment – for all device formats.
Master-Child Architecture
Create master pages and automatically propagate changes to local pages, while retaining control over what can be edited locally.
Multilingualism and AI
Wykorzystaj AI do wstępnego tłumaczenia treści, następnie pozwól lokalnym zespołom na dopracowanie przekazu dla swoich rynków.
Approval process
Ensure legal compliance and brand consistency with a customisable approval process featuring comments and version control.
Integration with existing systems
UniLayer pulls data and assets from your existing systems – libraries, DAM, PIM, price lists, and specifications.
The ideal solution for
What does teamwork look like?
UniLayer brings all stakeholders together in one collaborative space, ensuring a seamless flow of content from strategy to publication.
UniLayer Content Collaboration Space
Creative Team
Creates main layouts and visual guidelines
Brand Team
Defines global strategy and messaging
Local Markets
They adapt content to local needs and culture.
Legal Team
Approves compliance with regulations
Security
Ensures data and access security
External Partners
They work together in a controlled environment.
Measurable results
Companies using UniLayer achieve significant improvements in key business areas.
- -60%Reduction in time to market
- -45%Decrease in content management costs
- 100%Brand consistency across all markets
- 3xFaster publication of global campaigns
FAQ
Your brand. Everywhere. Instantly.
Book a 30-minute discovery meeting. We will show you how UniLayer solves your specific challenges.
We can do a demo on three of your brands. If you are ready for AI, we will show you how it can speed up your work and reduce costs.