Why is Builder.io the perfect solution for E-commerce?

Paweł Chyl-small-image
AutorPaweł ChylCEO
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CMS (Content Management System) systems have been around for decades. It would seem that nothing better and more than a system where we enter and publish content would be invented. However, nothing could be further from the truth, as builder.io comes along and destroys this view.

What is Builder.io?

Builder.io is a content management system. But there is more to it than that. It was important to the developers not just to build another CMS, but to build a CMS that could deliver faster and more. They focused not only on marketers, but also on developers.

A very ambitious task, but, as it turned out, doable. With a clear interface and an actual preview of the site, I am able to edit the content fully visually.

In addition, the builder supports all modern frameworks. Therefore, developers can work more efficiently in an environment they know very well. But that's not all.

In addition, builder is able to import from Figma. And it does so while retaining your components and brand book. That is, something that developers had to create from scratch, with builder.io they can create saving up to 80% of their time.

Impressive.

Builder.io key functionalities

Of builder.io's key functionalities, we can mention:

  1. visual editor,
  2. content versioning and targeting (personalisation),
  3. the ability for multiple people to collaborate on the same content,
  4. a flexible permission system to map the structure of your team,
  5. Customisability of almost every element of the user interface thanks to plug-ins,
  6. integrations allowing interaction between the CMS and others (e.g. e-commerce),
  7. imports from Figma,
  8. generation of interface elements and text thanks to integration with AI,
  9. possibility to create templates,
  10. possibility to use pieces of the same content in many places.

And much more.

Builder.io benefits from creating pages without coding

At Monogo, we publish content on our site every week. This is part of our process, which we call the Content Publication Engine. Sometimes we come up with an idea and would like to implement it immediately. This used to not be possible.

The reason it wasn't possible was the amount of people involved in the whole process. Now that we have a minimum number of activities and people working on content we are able to react and create new content instantly.

In addition, by using a set of components that coincides with our brand book, we maintain the same style across all publications.

And we do this because content is the fuel of organic traffic. The more valuable content there is on your site, the more traffic you bring in. Traffic that does not depend on the size of your advertising budget.

This is exactly what builder.io helps with. Never before has the path from idea to publication been so shortened. And that's how a decent CMS works, it doesn't make things harder, it just makes things easier. And, most importantly, it allows you to focus on creative tasks.

This applies above all to our developers. They create new integrations and build new components. They constantly deliver value without unnecessary distractions.

Builder.io integrations

What would a system be these days without integrations? Well, probably nothing. This is also the case with builder.io.

In addition to the integrations that the manufacturer provides with the platform (https://www.builder.io/m/integrations), it is possible to build your own integrations. With the support of modern frameworks, this task is trivial. And yes, I am not exaggerating.

I can see how quickly we at Monogo are able to deliver new integrations. Within days we already have the first preview.

Of the interesting integrations that could be useful for companies needing multi-brand support across multiple markets, I can mention:

  1. TMS (Translation Management System),
  2. DAM (Digital Asset Management),
  3. SSO (Single-Sign On),
  4. Adobe Commerce (formerly Magento)
  5. +builder.io.

Only these 4 elements are needed to efficiently build a content-rich e-commerce site. And this on multiple brands and/or multiple countries.

Who is Builder.io for?

Builder.io, unlike other "big" CMSs, has flexible pricing. There are low-cost plans, for individual users or small businesses, but there are also plans for large companies or enterprise.

I deliberately mention enterprise because builder.io is enterprise-ready. SSO support, collaboration, multiple environments, full change history and the ability to build your own components are all key factors to it being a CMS for large companies.

Of course, larger companies need an implementation company. The analysis of processes and the design of new ones, if done under the watchful eye of an experienced provider will certainly be completed faster.

Builder.io - the most common customer questions

Is builder.io a system that large companies can use?

Yes, Builder supports many big brands all over the world. Some of the success stories can be viewed at https://www.builder.io/m/customers

In addition to this, at Monogo we run or have run builder.io implementations for multinational corporations that are among the elite Fortune 500. This is the best proof that builder.io can do.

Why will I work faster with builder.io?

Thanks to the visual interface and the integration with AI, working in builder.io is not only fun but also fast. Turning ideas into realised projects takes less time.

Does builder.io have support for SEO?

Builder.io is a platform that allows you to freely configure all the parameters of the pages you create in it. It will be up to your developers and the recommendations of your SEO agency to determine how these parameters are used and implemented.

Does builder.io allow you to create a workflow so that you receive approval before publishing?

Yes, builder has a workflow module. But in addition to this, a unique URL can be generated for each draft and sent to a manager or other content approver.

The choice is yours.

Why Monogo recommends builder.io

We recommend builder.io because we see how much our clients can do themselves by using builder.io. By the way, not only customers. Our developers do too.

On top of that, builder.io's very affordable pricing model makes it a technology that is accessible to literally everyone.

We are really excited for every implementation project, because we know how much builder.io is changing the reality of marketing departments!